PayU India CEO Proposes Dynamic UPI Fees Tied to Merchant Size, Sparks National Debate
In a fresh twist to India's dynamic digital payments landscape, Anirban Mukherjee, the CEO of PayU India, has put forth a compelling argument: UPI fees should be linked to a merchant's size and sector, rather than the outdated distinction of online versus offline transactions. His proposal, made amidst a fervent national discussion, suggests that costs like physical distribution for offline stores and robust risk management for online platforms broadly balance out, urging for a simpler, more equitable fee structure for the Unified Payments Interface.
















